Data Buyer's Guide

12 steps to better data buying

Step 1: Establishing where 3rd party data can address business needs

The first step in any successful data buying journey is introspection.

Step 2: Defining your data needs for your organization's use cases

Often referred to as "defining data needs for prioritied use cases," the second step in the data buyer's journey is a critical one.

Step 3: Set objectives and key results, and establish your budget

Before diving headfirst into the world of 3rd party data providers, successful data buyers take a strategic pause.

Step 4: Determine your price and quality targets for established use cases

Determining the right balance between data quality and price is a critical step in the data buyer's journey.

Download the full guide .

Our full guide includes all 12 steps along with accompanying resourcse, like an introduction, links to more BSD resources, and a glossary of data terms.